On February 16th, New York-based designer Clarence Ruth presented his Cotte d’Armes denim line at the swanky Montauk Sofa, which is a spectacular venue in the heart of Gastown (located at 228 Abbott Street). Outside, there was a line-up down the block (a sure sign that this was a show not to be missed). Inside, Gio Levy was keeping the energy high by providing the music for the night as beautiful people mingled over cocktails and cake pops, waiting for the show to start. What could be better than a great party in a spectacular space filled with comfortable couches, well-dressed people and liquor? Seriously, what could be better?
Immediately upon arriving, I was warmly greeted by Empress Communications’ Christel Laycock, who was throwing the event with Bond media group. Empress Communications is a prominent Vancouver-based PR/event/marketing management firm that is no stranger to throwing events and putting on fashion shows in town. When I asked Christel about her thoughts on the Vancouver fashion industry, she pointed out that the city is abuzz with a lot of passionate, creative people, however, “the problem we run into is that once they are successful, they end up needing to leave the city to forward their career” – a very valid point, indeed! She continued, “we are ahead of the game in eco fashion, yoga wear and performance fashion, and that’s what we’re known for, but there is so much more to Vancouver fashion than just that.”
After grabbing a couple of drinks at the bar and taking our (very comfortable) seat, it was time for the show to begin! As the models began to step out on the runway, it was clear that there was a little bit of military inspiration and biker influence in Clarence’s line. A particular pair of mens denim with leather accents (pictured) stood out to me – and as I looked around the room, I noticed a lot of people in the crowd wearing them, too (clearly I was late to get the memo). As Christel explained, “Clarence really pays attention to the details and likes to try new things, like the way he combined the waistband and zipper fold, giving a tighter fit.” It was a fantastic show that was refreshing to see in Vancouver (seriously, what’s with the lack of menswear in this city?) but to see a full gallery of what Cotte d’Armes currently has available, be sure to check out their official website, and enjoy The Sociables’ featured photo set (provided by Ann Nguyen)